ESA – part of Capita Symonds – is designing the 160 room hotel, which will occupy a site opposite Park Royal tube station, on behalf of the PPHE Hotel Group.

The four star accommodation over six storeys will include a bar, restaurant, gym and conference facilities.

It will be constructed using a fast build system that will see most aspects of the hotel – from the key hotel facilities on the ground floor to the completed rooms above – designed and built off site before being stacked together to form the building.

Marek Sroka, ESA, said, “The design philosophy is to deliver a high quality four star scheme for a highly competitive price.

“Park Plaza Hotels and ESA architects have invested five years of design development and research into producing a modular hotel proposal that will achieve an exceptionally high level of quality design for a reasonable cost.

“We have worked closely with a modular construction company that has allowed us to develop a design that combines modular building and construction insight along with the necessary logistical and industrial production principles and facilities that are key to delivering a successful project of this type.

“The flexible modular building system and unique facade design that the team has developed has allowed us a good degree of freedom and flexibility as it is the construction process that we have standardised, not the design.”

ESA is currently in discussions with contractors and work on the hotel will start on site later this year.