Barratt Developments teamed up with architect TP Bennett, who designed the new-look London Bridge station, to produce the winning design, which beat rival bidders Centros and Legal & General Property.
It will now work with council planning officers to draw up detailed plans, with a formal application expected in July next year.
Should the scheme get the go-ahead, work is set to begin in April 2016 and be completed by July 2018.
Barratt/Wilson Bowden winning bid
- Mixed use scheme to create a new urban quarter for the town centre that links the Blenheim Centre development back to the High Street
- Scheme proposals contain a multiplex cinema, over 10,000 sq m of A1 and A3 retail and a 400 units of residential.
- All set within a high quality public realm with improved linkages to the High Street
- Car-parking to be provided in a predominantly undercroft solution utilising the existing levels
- 41% affordable housing provision
Councillor Steve Curran, cabinet member for housing, planning and regeneration, said: “We were impressed with all three bids, which were of the highest order.
“The Barratt and Wilson Bowden tender was the best fit with our vision to transform Hounslow town centre into one of west London’s most vibrant, exciting shopping and leisure destinations.”
William Robinson, development director of Barratt and Wilson Bowden, said: “The High Street Quarter will bring a range of retail, leisure and residential opportunities to Hounslow, centred around high quality public realm, creating spaces for events, performances and meeting places.”
