Enquirer daily newsletter hits 35,000 subscribers

Grant Prior 10 years ago
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The Enquirer daily newsletter is now sent out to more than 35,000 subscribers every morning.

The latest landmark comes as print rival Construction News saw its weekly circulation fall to 8,595.

The surge of readers looking online for the latest news is highlighted by the Enquirer’s reach into the country’s biggest contractors.

The table below shows the top-ten companies in terms of subscribers to our daily newsletter.

Company Subscribers
Laing O’Rourke 600
Kier 580
Balfour Beatty 500
Willmott Dixon 380
Skanska 310
BAM 300
Carillion 250
Interserve 250
Vinci 230
Mace 230

No other construction news service can boast such penetration into the heart of the industry’s biggest players.

And that coverage is replicated at thousands of smaller companies who rely on the Enquirer for a subscription-free news service.

Google Analytics show that our monthly page views total 1.2 million every month from 194,610 unique visitors.

Our latest reader survey showed 70% of subscribers are contractors alongside 15% who are clients and professionals and 15% materials and equipment suppliers.

Editor Aaron Morby said: “Our growing numbers highlight how the construction media market has transformed in the last few years.

“News is now viewed in real-time online while traditional subscription magazines and web-based services struggle.

“The Enquirer has a huge and growing audience which is the perfect place for advertisers to promote their latest products and services to every part of the industry.”

Advertisers are enjoying industry-leading response rates on their campaigns with a recent banner generating more than 1,000 click throughs in a month.

Our social media club is also proving a real-hit with more than 700 firms signed-up and spreading their latest updates via blogs and Twitter.

The Social Club is currently free but will be converting to a paid service from next year.

Industry skills shortages have also seen more contractors turn to our Jobs Spy recruitment pages to post their latest vacancies.

For as little as £200 per vacancy firms are enjoying an average of 750+ click throughs a month from our vast pool of experienced construction people.

To discuss your advertising requirements please contact:

Jenny Martin, Sales Director
[email protected]
Tel: 07803 523339

Paula Millsom, Recruitment Sales
[email protected]
Tel: 07939 152081

 

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