The innovative arrangement with the borough’s wholly owned subsidiary Lampton 360 is one of the first of its type and has an estimated devlopment value of around £90m.

The homes will be a mix of tenures, with 40% affordable, 40% open market sale and 20% private rent.

The first of 11 sites earmarked for development is Nantly House on Lampton Road which will create 74 new homes and commercial space in the heart of the borough.

A further five of the identified 11 sites will follow later this year to create a step-change in Hounslow’s target of delivering 7,200 homes in the Hounslow Town Centre and Feltham Town Centre housing zones by 2026. 

Howard Woollaston, chair of Lampton 360, said: “The link-up with Willmott Partnership Homes will help Hounslow accelerate the delivery of affordable housing on its sites and generate revenue for the borough by unlocking value within its land assets. 

“The complimentary skill-sets will see Lampton 360 lead on identifying sites and gaining planning permission, while Willmott Partnership Homes will add its construction, sales and marketing skills to deliver the new homes.”

Willmott Partnership Homes chief operating officer Charlie Scherer said: “Our joint venture with Lampton 360 is an excellent example of how a forward thinking London borough can speed up the unlocking of their surplus land to create new homes for their residents by bringing in added capacity that can deliver ambitious, multi-site programmes.

“Working in a truly collaborative, 50/50 joint venture will allow us to blend our knowledge together to accelerate the provision of much needed new housing available for all tenures.”