It’s the first time architect Make has used virtual reality to help an inspector assess a new development, marking a significant moment for digital construction.

225 Marsh Wall residential tower will be built next to the Madison high rise near Canary Wharf

The 48-storey project at 225 Marsh Wall will replace an existing multi-let office building with 332 flats, and will be directly to the east of The Madison tower being built by Balfour Beatty.

The residential project was recommended for approval by London Borough of Tower Hamlets planning officers in late 2017, but was refused by elected members of the Strategic Development Committee.

The planning inspector has now granted planning after being helped by virtual reality visualisation at the site.

Frank Filskow, lead architect on the project from Make, said: “At a time when it is agreed that more homes need to be built, that provide amenities and community benefits, we are delighted with this result.

“This is the first time we have used Virtual Reality to help the inspector assess the scheme on site and it made a real difference.

“This will make a great sister building to The Madison which we also designed for LBS Properties and fits with the wider masterplan for the area, delivering wider benefits for the community including a nursery and retail.”

Nick Crawford, managing director at LBS Properties, said: “We are delighted to have received planning permission for this significant development, that will provide high-quality new homes, commercial space, and extensive public realm, contributing to the evolution of the South Quay area as an attractive place to live and work.

“It will combine with The Madison, due to complete in 2020, to provide a new public square for Marsh Wall East, and over 750 new homes in two slender towers.”